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Reporter, Chicago Sun-Times
Her knowing and occasionally prickly coverage of the Obama campaign made her a national media star—mainly for bringing her local spin to the hometown candidate. It didn’t hurt Sweet’s legend that she’s the sole member of the Washington bureau of her beleaguered paper.
Democratic leader of the Illinois Senate, she ran for the 11th congressional district seat in a traditionally Republican district south of Chicago. Her Republican opponent called on Dick Cheney to campaign for him. Game over.
SOL SENDER / MODE
Obama logo designers
The elegant “O” logo for the Obama campaign—a sun rising over a landscape striped like an American flag—was the Democratic ticket’s first strike in the image war. The local brand strategist Sol Sender, working with the River North design firm MODE, couldn’t have asked for a better centerpiece in his portfolio.
Obama smartly drew the line from Lincoln to his insurgent candidacy by staging key campaign announcements in Springfield and quoting liberally from the Great Emancipator’s famous speeches. The president-elect has even suggested that Lincoln’s bipartisan strategy—as described in Doris Kearns Goodwin’s Team of Rivals—may be his own when picking a cabinet.
THE UNIVERSITY OF CHICAGO
The U. of C. Hospitals may have lost Michelle Obama, but the Hyde Park–based school for the seriously studious got a huge prestige boost this campaign season—from the Lab School (above), where Sasha and Malia are students, to the law school, whose faculty’s economic approach to the law may become Obama doctrine and whose national reputation may finally catch up with its quality.
THE BASKETBALL TEAM
Forget the overnights in the Lincoln Bedroom. Obama’s on-court regulars—including Arne Duncan, John Rogers, Alexi Giannoulias, Eric Whitaker, and Marty Nesbitt, most of whom bring more illustrious basketball resumes to the game than the skinny six-foot-two lefty who didn’t crack the starting five at Punahou School in Honolulu—will no doubt tell their grandkids one day: I stuffed number 44.
Will they come to ogle the Kenwood manse, eat at the preferred restaurants, genuflect in Grant Park, and buy souvenir T-shirts and bobble-heads? If it worked for Crawford, Texas . . .
Guitarist, Fall Out Boy
No, there’s no evidence that the new president (or his daughters) listen to Wentz’s music, but the enterprising North Shore native has impeccable credentials in the upcoming administration: His parents met while working for Senator Joe Biden.
Photography: (Sweet) John Cary/Chicago Sun-Times, (logo) Obama for America, (Lab School) Chicago Tribune photo by Heather Stone, (Wentz) Bob Charlotte/PR photos