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DANIELLE REGO and
THE OWNERS OF JOSEPHINE
1405 North Wells Street, 312-274-0359; josephineonline.com.
Rego and Shockley opened their shop only five
years ago, but they share a sense of style that seems to go back to the womb-perhaps because they are twins. They continue to evolve their offerings each season with shoes that are sexy, sleek, and, yes, ladylike.
IN THE BEGINNING DR: “When we were little girls, like two years old, we disappeared during a family party, and everyone was frantic until they found us in a closet. We had taken all the shoes out of their boxes.” NS: “No one lets us forget that!” MAGNIFICENT OBSESSION NS: “I remember obsessing about shoes in grade school.” DR: “I don’t think age matters; everyone is obsessed with shoes. Whether women are ten or 80, they are just as excited and love feeling pampered when they are trying them on.” SEASON’S BEST DR: “I cannot wait for the Giambattista Vallis to come in. They are spectacular.” NS: “Chic, with an edge. Giambattista designs for a lady, but he is using plaids, flannel, and suede, with a hidden platform in a stacked heel and a stiletto. I am also excited about Tania Spinelli’s collection. This is her fifth year designing, and every year she gets better. Her heel is very comfortable, and most of our customers come back for more.” LET IT SNOW NS: “I love snow boots. You don’t have to be in a funky clodhopper of a boot-we have two styles by Frye with a thick heel and a rounded or square toe, in dark purple or slightly distressed chocolate brown.” DR: “We also have a Jil Sander in charcoal or black, lined in shearling with a lug sole, and you can wear it pulled up high or roll it down. It’s very cool-looking, like a motorcycle boot.” MIX OR MATCH? DR: “I have always loved matching shoes and handbags. That doesn’t mean I always match, but I’m a sucker for the look.” NS: “It boils down to personal preference. It’s not as if there are a lot of rules in fashion these days.” OTHER THAN BLACK NS: “I wear all black, so my shoes are the spot of color, usually gold or red, but I also love a good black shoe. I have a zillion in my closet but never feel I have the right one.” DR: “There is a lot of patent leather for fall in all colors-plum, charcoal, black, and deep red. Patent is year-round, day to evening. For black tie, patent is absolutely fine.” GET WHAT YOU PAY FOR NS: “If you set out to buy designer shoes, you need to be prepared to spend $450 and up, and winter boots will be more. At the higher end, everything is made in Italy, and when you see the craftsmanship, you start to understand.” DR: “We are very conscientious about our price points. We can sell out of a full-price Rene Caovilla boot that is over $1,000, but the same customer will also demand something more practical.” WHAT’S THE BEST A SHOE CAN DO FOR YOU? DR: “They can make you feel thinner, taller, sexier, and better about everything.”