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The Gladwell Company Ice Cream Tricycle Is Dinging Up Your Block

A mighty cute new ice cream cart is on the roll with a charming and classic style.

Photo courtesy of the gladwell company

Nate Lynch, owner of the Gladwell Company, serves frozen desserts out of his classic ice cream tricycle. 

“I wanted to bring the ice cream man back,” says Nate Lynch, who is the tricyclist behind the retro-styled frozen-delights cart the Gladwell Company (no fixed address, 773-234-0084, and @TheGladwellCo).

Lynch says he has a lifelong passion for ice cream, but kept the Gladwell concept on ice for a year and a half. The tipping point came this past fall, when he quit his consulting business and focused on ice cream full time. His efforts have come up with five original frozen treats:

• Gladbar: vanilla bean ice cream in a dark chocolate shell

• Dreambar: vanilla ice cream in an orangepop shell

• Cocobar: nondairy dark chocolate bar

• Berribar: nondairy mixed-berry sorbet bar

• Wonderwich: chocolate cookies around chocolate-chip ice cream

Lynch launched July 12, triking to hot crowds to sell his bars for $3.50 to $5. He hopes to continue selling through the fall, then expand to markets and stores, and eventually micro-franchise. After, surely, some research into local three-trikes laws.



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