While touring the shiny new Burberry flagship on Michigan Avenue, I’m told the Chicago outpost is the first in the country to carry the brand’s beauty line. Wait a minute. Burberry makes makeup? Indeed, and like the iconic trench coat, the offerings are simple, neutral, and classic—exactly what makeup should be for everyday purposes. “What’s your bestseller?” I ask. The hands-down, zero hesitation answer: Fresh Glow. A fluid, illuminating moisturizer, Fresh Glow has an ultra-fine shimmer to give skin a radiant—yet believable—brilliance. Mixed with foundation or applied straight to cheeks and brow bones, it’s like microdermabrasion in a bottle.
$48 at Burberry, 633 N. Michigan Ave., 312-786-2500; or nordstrom.com